Why | To revitalize an outdated business park
What | Team building, process management, concept, design, implementation plans
Where | Amstel, Amsterdam, the Netherlands
Who | For Europan 11 competition
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Amstel III is an outdated business park. Approximately 30 % of the office area is structurally vacant, ownership is fragmented, investment climate has deteriorated. The area is dominated by cars and is dead at night. I put together an interdisciplinary team to submit a comprehensive proposal to the Europan competition organisation.
We imagined a strategy that will slowly change the area into a full urban district with housing, new types of working places, retail, leisure and local facilities. ‘VIV’Amstel 3’ is the new healthy neighbourhood to live in Amsterdam. Like an organism, it will develop gradually, from its centre to its edges and smartly reach its maturity.